This video discusses tips and tricks on how to adjust your lead capture strategy at tradeshows to best leverage marketing automation solutions such as Eloqua and Marketo so you can improve the revenue impact of your tradeshow marketing efforts. Brady Corporation also shares the tools they use to capture, distribute, process and incubate the leads they capture from their large annual event marketing program. Webinar Replay: Skimming Leads at Tradeshow Please let us know what you think.